Camp Yavapines
I grew up going to Camp Yavapines as a child and then worked there for four summers in college. Camp Yavapines is where I met my husband and where some of my best childhood memories are from, so naturally I was thrilled when I was given the opportunity to rebrand the camp and create the new staff shirts. Since the camp is in Arizona, the director wanted to embrace a western theme. I came up with a mark that resembled a cattle brand and paired it with clean typography to create a timeless brand for the 70-year-old camp.